AI Insights · Timothy · April 2023
Top 5 Hypercasual Games in New Zealand in Q1 2023
Discover the performance trends of the top 5 hypercasual games in New Zealand during the first quarter of 2023, featuring insights on weekly downloads, revenue, and active users.
In the first quarter of 2023, hypercasual games in New Zealand saw varied performance trends across multiple metrics. Here’s a closer look at the top 5 games.
Makeover Studio: Makeup Games experienced fluctuations in weekly revenue, peaking at approximately $284 in mid-January before settling around $158 by the end of March. Weekly downloads saw a notable decline from 6.2K in early January to just 425 by the end of the quarter. Similarly, weekly active users decreased from 23.5K to 14.9K over the same period.
Little Big Snake had a peak weekly revenue of about $252 in early January but saw a drop to around $122 by the end of March. Weekly downloads remained relatively low, with a slight increase from 46 to 74 in the last week of March. The game’s active users also saw a decline, from 442 in early January to 303 by the end of the quarter.
Flow Free maintained a steady revenue stream, peaking at $190 in early January and ending at $114 in late March. Weekly downloads varied, reaching a high of 1K in late January and dropping to 603 by the end of the quarter. Active users showcased a consistent trend, hovering around 24K to 27K throughout the quarter.
Bus Simulator : Ultimate saw a peak revenue of $206 in early January, which tapered to around $125 by the end of March. Downloads showed a slight increase towards the end of the quarter, rising from 125 to 180. Active users, however, declined from 1K in early January to 566 by the end of March.
Mudness Offroad Car Simulator had a revenue peak of $202 in late January, dropping to $98 by the end of March. Downloads fluctuated significantly, with a high of 552 in late January and a low of 7 in early March. Active users remained relatively stable, with slight variations from 4.6K in late January to 4K by the end of March.
For more comprehensive insights and detailed analytics on app performance, visit Sensor Tower.